DART Transit Study
The DART Transit Optimization Study (TOS) helps determine the best way for DART to serve the Greater Des Moines region and ensure that a system of coordinated mobility options meet the region's needs in a rapidly evolving transportation landscape.
The task was to transform this technical study into a stylized narrative report for stakeholders to review. As the sole design lead, I created the infographics, iconography, page layouts, and stylized maps for the entire report, which are included below! View the full report here!
Client
Des Moines Area Regional Transit Authority
Role
Graphic Designer & Urban Planner
Date
2021-2022
Isometric Graphic
The client wanted to tell a story through graphics about how each component of the DART system are part of a larger whole. This isometric graphic visually depicts the design principles that frames the way the different layers of improvements fit together and reinforce one another.
The client wanted to tell a story through graphics about how each component of the DART system are part of a larger whole. This isometric graphic visually depicts the design principles that frames the way the different layers of improvements fit together and reinforce one another.
Maps
Icons
I created icons based on the client’s branding colors and vision for the report! It was my goal to create icons that felt bold and diverse yet cohesive at the same time.
Layouts
Take a minute to write an introduction that is short, sweet, and to the point. If you sell something, use this space to describe it in detail and tell us why we should make a purchase. Tap into your creativity. You’ve got this.
